As a professional speaker, his innovation and imagination place him center stage as a marketing strategist.
Incardona’s topics include how to “Mine your database for Revenue and How to Network from your Desk.” He has trained licensed brokers with State Farm Insurance and with Prudential Insurance. Within one year he coached a team of professionals to be #1 in the Northern region. Greg educates in a non-traditional format that uses everyday experiences. His dynamic personality and humorous approach leave you with the enthusiasm to apply his information to create your own business plan.
Greg Incardona is the Vice President of Follow Your Customer, Inc. He has developed and implemented the Follow Your Customer, Customer Relation Management System that is web based and has enjoyed national success. He created his company from the ground up giving him the opportunity to learn firsthand all aspects of the business. In 2005, Greg was approached by industry leaders to help develop and design a marketing and CRM tool for the financial industry.
“This was an exciting concept for me to grow, says Incardona; it allowed me to use my years of business experience and sales to create a tool that would benefit others. The Follow Your Customer System is being used by the Western PA Better Business Bureau and has increased new membership by 40% and increased past membership retention by 18%. Since 2005, he has delivered 100’s of presentations on the national and state level.”
In 2014 Incardona teamed up with Lisbeth Calandrino a noted expert in the flooring industry to promote the value of the Follow Your Customer concept to retailers across the country and Canada. They have presented workshops together at Surfaces 2015 and 2016 and are scheduled for January 2017.
“It’s important to recognize that anyone you meet can be a lead in the future, says Greg, that’s why it’s important to take everyone’s information and reach out to them. You never know when someone will give you a referral.”
Incardona, is actively involved several chambers of commerce and presents seminars to entrepreneurs stressing the importance of obtaining business information from acquaintances for future reference.
Incardona’s accomplishments include: “2006 Winner, Western Pennsylvania Better Business Bureau Torch Award for Marketplace Ethics,” and is a Past Board Member for 10 years for the Better Business Bureau of Western Pennsylvania. He is also an active member and Past President of the Pleasant Hills Rotary Club.
Incardona is a 1989 graduate of Robert Morris University with a BS in Business Administration. He presently resides in Pittsburgh, PA, and is married to my life partner Beth and proud parents to three children and grandfather of one.Gregory Incardona